- Plant-based, all-natural sports nutrition brand partners with digital running community
- Partnership will give nutritional advice, product information and inspiration to runners across UK Run Chat’s multiple channels
- Rawvelo’s expansion into running sees the brand in a number of new specialist running retailers
Rawvelo, the all-natural, plant-based sports nutrition brand that’s better for you and the planet too, has partnered with UK Run Chat as the online running community’s official nutrition partner. The partnership will see UK Run Chat audiences privy to nutritional advice from both brand and ambassadors, exclusive product access and more.
Rawvelo is the endurance sports nutrition brand that offers a complete range of 100% plant-based and all natural products spanning Energy Gels, Energy Bars and Hydration Drink Mixes. As a registered member of 1% For The Planet, it’s as much about doing better for the athlete as it is for the environment too. It’s for that reason that Rawvelo have worked hard to ensure the entire range of product packaging is now easily recyclable too.
Having built their foundations within cycling, Rawvelo are now driving forward into the running industry. Having become a member of the Running Industry Alliance late last year, Rawvelo has since launched in a number of specialist running retailers including Up & Running, Running Bear, Northern Runner and others.
Rawvelo Co-Founder, Jason Evans said: “Joe and the UK Run Chat team have built up a great, far-reaching community of passionate and connected runners not just across the UK but further around the world too. We’re really excited to partner up with this active community to both educate and inspire runners on their individual journeys, as well as gathering much more industry feedback on how best we can look after runners who are looking to make a better choice with their sports nutrition.”
Joe Williams, founder and director of UK Run Chat added: “We see more and more runners across the UK Run Chat community looking to make better, more responsible choices across shoes, apparel, travel and of course nutrition too. It’s an aspect that plays such an important role for runners at all levels and so to be able to work closely with Rawvelo this season and provide closer access to this better choice is a really exciting step for us at UK Run Chat.”
UK Run Chat is one of the most interactive and engaged running communities on social media in the UK, one which offers relentless support and positivity for runners of any age, ability or experience. In 2023, the UK Run Chat community boasts a reach of over 129,000 people across its channels.